Only fast and accurate information and processes can capture their preferences. Therefore, a simplified consumption process is what they are looking for, especially an instant and smooth user experience, which can satisfy their current needs Enjoy, and hit their pain points better. If you want to attack the Gen Z market, there are many obstacles to traditional consumption methods Looking at the current financial institutions, although they all want to attack the market of Generation Z, the traditional model still erects a high wall. For example, the discounts of traditional credit cards are mainly tied to entities, but for Gen Z consumers, they value digital experience and are
accustomed to online consumption, whether it is 3C supplies, cosmetics, daily necessities, and even insurance services can be handled on e-commerce platforms , the physical preferential method is not enough for Gen Z. In addition, in the past, the photo restoration service credit card verification process was complicated and took a long time, especially for Gen Z, who are novices of credit cards and do not have any credit history, the waiting process for the card verification will also be long; , all require that the conditions be completed within 30 to 50 days after the card is checked, but it takes a few days from the check of the card to the time when the card is obtained, which has also raised the threshold for discounts.
After getting a credit card, the current consumption desire of Generation Z has disappeared. Although the traditional credit card consumption method has a pull on the Z generation, it is still necessary to prescribe the right medicine according to the consumption habits of the Z generation. photo credit: shutterstock Although the traditional credit card consumption method has a pull on the Z generation, it is still necessary to prescribe the right medicine according to the consumption habits of the Z generation.